Consider the shade
Just like shopping for lipsticks, it’s equally, if not more important, to pick a lip stain color you truly like and that’s easy to wear—especially because once it’s on, it’s on. This is where elements like your skin undertones come into play, and virtual try-ons so you can get an idea of what it will look like IRL. Still not sure? Take a look at your fav lipsticks, too, and choose similar shades, which brings me to:
Plan your look
If you want the opaque pigment of a lipstick with the low-maintenance factor of a lip stain, makeup artist Dani Kimiko Vincent suggests pairing your lipstick and stain together. “Sometimes I’ll stain the lip in a similar shade underneath the lipstick, that way you still have some color left when the lipstick wears off,” says Vincent. If that sounds like the perfect middle-ground for you, look for lip stains that most closely resemble your favorite lipsticks, so you can easily layer them for a long-wear look.
Look at the ingredients
If you live in a particularly dry climate, dry lips are inevitable, and letting go of your hydrating lip balms even for a day might be unnerving. So keep an eye out for moisturizing ingredients like squalane, coconut oil, or jojoba oil. And if the one that you absolutely love still lacks in moisture, top it with a lip balm or gloss after the top layer of the stain has faded to prevent dryness.